Monday, 24 February 2014

Evaluation: Question 5 How did you attract/address your target audience?


With secondary research it is import in the existing film, as doing this research has allowed us to gain an indication of how to address the audience and also how to attract the audience. Also what it allowed us to know is that the common conventions that the existing thriller films have.

From the secondary research that I have found is that I believe that the target audience towards the thriller genres target audience is are the age’s groups of 15-45. With the age groups of this is that the 15-45 year old people are that they are young students or they are employed, the thriller are more target because under 15 cannot watch it and over 45’s are not interested because it doesn’t appeal to them. Therefore the age groups 15-45 are the most appealing for thrillers.  With the thriller genre it is not aimed at any specific gender to watch, also the ethnicity of a person is not aimed at any specific ethnicities. The occupation of the thriller target audience is aimed at are students and the employed that are looking for an entertaining thrill, or that it is there hobbies & interest in watching thrillers.

With the common conventions and emotions of the audience is that having an antagonist as tall and scary and also a vulnerable teenage female victim towards the audience. The emotions that the audience gain from the victim are that they fear, tension and sympathise emotions when they see the victim getting attacked. When the audience see the antagonist they fear and have chilled feelings by the antagonist. To ensure that we make the audience have this emotional effect from the thriller we make sure they can feel for the female victim, we make them fear from the victim from the antagonist using all the common conventions of a typical antagonist. Another convention that the audience may look from is the use of iconography and themes, with our thriller having a scene where the victim get murdered the use of iconography of the weapon that is used will connote to the audience that something is going to happen and the death of the victim is a part of themes in the thriller.

From what I have said before, the type of age group that I am aiming towards is from the ages of 18 as a minimum and above this is because of the content that is in the thriller as it wouldn’t be suitable for any ages below the ages of 18. From the; gender, occupation, hobbies and interest the thriller has no specific audience that it is aimed at apart from the audience looking for a thrill. This type of audience that I would attract because of the type of thrills that are in it, as a group we wanted to be able to attract all genders, ethnicity and occupation because it will keep the thriller open to everyone.


 

1 comment:

  1. Some good ideas here on how your secondary research informed your decisions on how to appeal to your audience. You audience is identified clearly and what you believe a thriller audience would expect in terms of emotions and conventions.

    -introduce your graphs by stating that you created a questionnaire and explain why it was important to do this
    -be more clear to choices of how you appealed to your audience

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